Jerry R Mitchell’s Blog

Helping you start, manage and grow your business

Selling the sizzle not the steak

We’ve all heard the term “sell the sizzle, not the steak”. Well, if you’re selling anything, you had better pay attention to the “sizzle”. In today’s market, your potential prospects have one thing in mind. “What’s in it for them”, and if you’re into sales, you must realize this. While the “nuts and bolts” of [...]

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • StumbleUpon
  • Reddit
  • Webnews
  • Facebook
  • LinkedIn
  • TwitThis
Read the rest of Selling the sizzle not the steak »
No comment

Obstacles

They’re what life throws at people who set goals. They can slow you down. They can discourage you. They can even stop you. Faced with an obstacle, the timid run, hide, make excuses and quit. The committed take an obstacle and savor it. They let it fuel their commitment and turn up the heat on [...]

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • StumbleUpon
  • Reddit
  • Webnews
  • Facebook
  • LinkedIn
  • TwitThis
Read the rest of Obstacles »
No comment

Sales Tips

Like the often-heard sales cliché says, it’s a numbers game. But what do you do when the number of prospects is fine, and the number of sales is not? How does a sales manager deal with slumps, dog days and unresponsive prospects?
One helpful technique involves the concept of “usable rejects.” One of my first sales [...]

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • StumbleUpon
  • Reddit
  • Webnews
  • Facebook
  • LinkedIn
  • TwitThis
Read the rest of Sales Tips »
No comment

Happy 2010 New Year

 
Please accept my best wishes for the New Year.   This is a season when many
of us take stock of our past, while we also plan for the future.
Its time to usher in the New Year in style. New Year is one occasion that is
celebrated all over the world, irrespective of religion or country. A New
Year [...]

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • StumbleUpon
  • Reddit
  • Webnews
  • Facebook
  • LinkedIn
  • TwitThis
Read the rest of Happy 2010 New Year »
No comment

A Merry Christmas to you all. December 2009

Christmas is for most of us a time for a break from work, for family and
friends, for presents, turkey. But we should not lose sight of the fact that
these are traditional celebrations around a great religious festival, one of
the most important in the Christian year.
Christmas is a busy season. Streets and stores are filled with [...]

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • StumbleUpon
  • Reddit
  • Webnews
  • Facebook
  • LinkedIn
  • TwitThis
Read the rest of A Merry Christmas to you all. December 2009 »
No comment

Public Relations

As an entrepreneur/small business owner, public relations should play an integral, strategic role in your company’s marketing effort. Your products/services and corporate name should be in the main stream-and have top of mind awareness among all your key audiences. A concerted public relations and publicity effort can achieve this.
The easiest way to garner widespread media [...]

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • StumbleUpon
  • Reddit
  • Webnews
  • Facebook
  • LinkedIn
  • TwitThis
Read the rest of Public Relations »
No comment

Sales forecasting

I believe that good forecasting techniques contribute so much to an entrepreneurs overall sales effectiveness. Forecasting, of course, provides the salesperson with a current listing of those prospects who, hopefully, will buy product. Forecasting presents the sales manager with an up- to-date summary of projected business. It also can give the current status of each [...]

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • StumbleUpon
  • Reddit
  • Webnews
  • Facebook
  • LinkedIn
  • TwitThis
Read the rest of Sales forecasting »
No comment

Happy Father’s Day, Daddy.2008

My Daddy: George R. Mitchell April 23, 2009- July 26, 1976
I think that Father’s Day Should Be Changed to Daddy’s Day! It Takes A Special Man to Be a Daddy.
I came back today to my father’s grave because I want to remember. I struggle to understand all of his knowledge. They are of some comfort [...]

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • StumbleUpon
  • Reddit
  • Webnews
  • Facebook
  • LinkedIn
  • TwitThis
Read the rest of Happy Father’s Day, Daddy.2008 »
No comment

In Celebration of Lorraine E. Mitchell October 10, 2002

October 10,1937- May 9, 2002
The paths taken on this journey called life- sometimes straight, sometimes winding- merge and divide, providing moments to remember, to cherish, and to forever remain in our hearts and in our souls. On those paths taken honey, you wove such color into our lives and left us with a tapestry.
Oh such [...]

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • StumbleUpon
  • Reddit
  • Webnews
  • Facebook
  • LinkedIn
  • TwitThis
Read the rest of In Celebration of Lorraine E. Mitchell October 10, 2002 »
No comment

Our wedding day November 2, 1963

On November 2, 1963, God joined our earthly bodies when we married. But many millennia before that day, God made me yours when He created your soul first and then mine, joining us as one into kindred souls.
 
He temporarily separated us when He sent your soul to earth October 10, 1937, making it flesh. My [...]

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • StumbleUpon
  • Reddit
  • Webnews
  • Facebook
  • LinkedIn
  • TwitThis
Read the rest of Our wedding day November 2, 1963 »
No comment